Have you heard that SEO, or search engine optimization, is a must-use strategy for small businesses, but don’t know where to start? You’re not alone. Only 36% of small businesses utilize SEO, but we think that many more should. This is why SEO strategy is baked into...
As you’re planning for your business’s 2023 marketing strategy, make sure that you keep in mind the trends for the year ahead. According to the Hubspot 2023 Marketing Industry Trends report, nearly 80% of marketers say their industry changed more in the past three...
The holiday season is one of the most profitable times of the year for brands big and small as everyone has a reason to shop. Despite Covid-19 and geopolitical issues causing economic uncertainty like record inflation rates, consumers are still showing up in droves to...
Your customers’ inbox is highly competitive ground. According to Earthweb, consumers receive over 100 emails per day. Email marketers who adjust their strategy to fit consumer needs are actually seeing higher open and engagement rates. According to recent statistics...
